The brand
HOUSE OF Shrusha
House of Shrusha is an Indian fashion label created for women who embrace their individuality with confidence. Rooted in thoughtful design and modern sensibilities, the brand celebrates natural body shapes, personal expression, and effortless comfort.
At House of Shrusha, clothing is more than just style, it is about how a woman feels when she wears it. Every silhouette is designed to honour natural curves, movement, and breathability, allowing women to feel confident without compromising on comfort.
Our collections blend bold prints, contemporary cuts, and versatile styling, creating pieces that move seamlessly between everyday life and special moments.
From statement ethnic sets to relaxed lifestyle silhouettes, every design reflects a philosophy that fashion should empower rather than restrict.
Meet the Founder
Shruti Shah
House of Shrusha was founded by Shruti Shah, a creative entrepreneur driven by a vision to redefine how women experience fashion.
Shruti believes that clothing should adapt to women, not the other way around. Her approach to design focuses on comfort, individuality, and confidence, challenging the idea that fashion must come at the cost of ease.
Inspired by real women and their everyday lives, Shruti set out to build a label that embraces authentic beauty, natural silhouettes, and expressive style.
Under her leadership, House of Shrusha continues to evolve as a brand that celebrates women who are bold in their choices, confident in their identity, and comfortable in their own skin.
Our Design Philosophy
House of Shrusha stands for bold yet wearable fashion.
Our garments are thoughtfully crafted to:
- Celebrate natural body shapes and curves
- Prioritise comfort, breathable fabrics, and ease of movement
- Blend traditional influences with modern silhouettes
- Offer versatile styling for everyday and occasion wear
We work with thoughtfully selected fabrics that feel breathable, comfortable, and effortless on the body.
Many of our pieces also allow customisation, ensuring that each garment feels personal to the woman wearing it.
Our Vision
House of Shrusha aims to create fashion that feels personal, empowering, and timeless.
We design for women who are not afraid to stand out, who value comfort as much as style, and who believe that confidence is the most powerful thing you can wear.
